Your customers will only shop with you if they know you. And for that, you need their attention.
There’s no faster way to lose your customer’s attention than having boring, bland website content that makes staring at a plain wall more interesting.
Your website copy should be interesting enough to hook your leads and keep them engaged for longer. That way, the moment they need your services or products, they remember YOU before they Google and explore your competitors’ offers.
Users prefer personalised experiences. A website stands out when it speaks its customers’ language – the words they use, their problems, and their experiences.
And that requires personalized website content writing.
We’re a modern content creation agency in Dubai obsessed with extensive research and creative writing. We help brands like yours become authentic and unique and create personalised experiences for your target audience.
Often, businesses have great products or solutions, but their website copy fails to communicate their value effectively.
The result?
Low conversion rates. Higher ad spends. A website that’s bleeding warm leads. And your ROI suffers just because your website doesn’t effectively communicate your offer.
Our content writing services in Dubai have helped brands across the entire UAE increase user engagement and, eventually, conversion rates.
A brand stands out for the value it offers. If that offering isn’t unique, why would your customers prefer your business over your competitors?
We believe every business has its USPs. And as a content creation company, we help you package those USPs in a unique way that stays original to your business.
Whatever your business’s leverage is – personalized experiences, years of expertise, or even Arabic website content to personalize your services for the Arab audience – we’ll create website copy unique to your brand.
Unless your leads have seen your ads, know your business, or heard about you, they won’t search your brand name on Google.
Your website copy needs to include targeted keywords to rank for specific search terms your potential customers are Googling.
As a result-driven content creation agency in Dubai, our copywriters ensure your website content and its meta tags are optimized for SEO to bring organic traffic, keep them engaged, and help drive conversions.
Good copy hooks, connects, and converts (problem-aware and unaware) traffic into quality leads. It makes your prospects consume more of your content and increases the average time a lead spends on your website, emails, or social content.
And the more time your leads spend in your marketing funnel, consuming your content, the more likely they are to convert.
Following best practices, your website copy should have a minimum of 1000 words. However, to rank better on Google, your website should be responsive to different devices, have a decent UI and UX, and have minimal load time.
Once the fundamentals are covered, you can get a free website audit detailing the current issues and their solutions to improve your search ranking.
It depends on your niche, strategy, and the number of pages on your website. Longer websites with good copy keep users engaged longer and rank better on Google.
Considering an engaging 10-page website where each page averages over 1000 words, your website copy development should take around 2 to 3 weeks.
The engagement rate, bounce rate, and the average user time spent on your website indicate how well your website performs.
Unique and personalized website content helps reduce bounce rates, enhance user time on your website, and increase the CTR (click-through rate), directly improving conversions.