AI chatbots like ChatGPT, Gemini, Perplexity, etc., are easily accessible to everyone.
They cut down research time by 80% and give direct answers to search queries instead of 10 links that the user needs to analyze and figure out the most relevant answer to their query.
Most businesses aren’t optimized for ChatGPT search optimization or Deepseek search optimization, resulting in a drop in organic website traffic in 2025.
In fact, certain businesses across specific industries have seen up to a 60% drop in organic website traffic due to the lack of AI search optimization.
While standard SEO is essential for AI SEO services, solely relying on traditional SEO tactics isn’t the best strategy anymore.
AI search and chatbots are extremely personalized with a chat format. Often users search with simple terms that are conversational and used in everyday life.
On the contrary, most business owners expect their audience to know their industry too well. As a result, they market their brand as a premium offering, often neglecting the need to simplify and personalize their content.
We’re a seasoned AI SEO company that comprehends the significance of branding and performance. Our copywriters prioritize artificial intelligence search engine optimization (AI SEO), a.k.a. generative engine optimization (GEO), while retaining your branding elements.
AI algorithms crawl website content from multiple pages and deliver the most relevant answers to user queries.
Hence, developing relevant and structured content significantly helps with Deepseek and ChatGPT search optimization.
Another non-negotiable for traditional and AI SEO services is backlinking. Quality backlinks from authoritative domains count as features, boosting domain authority.
And the more backlinks a website gets from trusted websites, the better it ranks, helping in artificial intelligence search engine optimization and creating more opportunities to be featured in AI search and chatbots, increasing organic traffic.
Different customer personas have different interests.
Using a variety of content formats like long-form, short-form, press releases, blogs, articles, pictures, infographics, or videos, helps target a diverse audience.
Moreover, social media is transforming. Recent trends have shown a decent number of searches shifting from Google to social platforms like YouTube, TikTok, Instagram, and Facebook.
As a leading AI SEO company in Dubai and the UAE, we help brands create native content for social platforms. We also help strategically repurpose their content on all platforms for maximum reach, further optimizing their business for AI search.
AI SEO services heavily rely on traditional SEO strategies.
For AI search optimization to work, the website should contain the targeted keywords, have lower load times, and be optimized for technical SEO.
Generative Engine Optimization (GEO) is also based on local SEO, as it plays a major role in regional rankings and portrays a brand’s social image.
Definitely, more reviews and ratings strengthen a brand’s social identity and boost its presence on AI search and chatbots.
As an AI SEO company well-rooted in traditional best practices, we’ve helped numerous brands increase organic traffic over the last two years.
For AI models like ChatGPT, Gemini, and Perplexity to feature your business in the top results, you need to:
The way the AI algorithm works is that it crawls through search results and presents the most relevant solution for its search query.
Hence, standard SEO strategies serve as the foundation where AI SEO services can attract more organic traffic and enhance performance.
AI models like ChatGPT, Perplexity, and Gemini learn with every new prompt, making online searches more relevant and personalized.
However, these language models work on search engine results. They crawl through pages, classify information, and present the end user with tailored solutions.
Hence, SEO is still important and serves as the base for AI search.
Google search isn’t dead, but as more people use AI as personal assistants for routine tasks, businesses might notice more traffic coming from ChatGPT search optimization and Deepseek search optimization.
In 2025, AI language models like ChatGPT, Claude, and Perplexity have become common.
With more users switching from Google search to AI search and chatbots for personalized solutions and done-for-you services, certain websites have already seen a dip in organic traffic from SERPs.
However, it can be easily tackled by partnering with an established AI SEO company that helps businesses optimize their website to get featured on AI searches and drive more organic traffic.
Yes, it does. Different social platforms have different audiences.
Creating native content for each platform can be beneficial for businesses, especially as social media grows as a search engine.
While native content stands out, repurposing the same content over all platforms greatly helps enhance brand reach.
With Generative Engine Optimization (GEO), Deepseek, and ChatGPT search optimization, having more content formats helps these AI language models present your business as a solution to your potential customers in their preferred formats.
Absolutely. A high domain authority score positions you as a credible source of information and helps your website rank better on search engine results pages.
This, in turn, increases the chances of AI language models like ChatGPT, Perplexity, Deepseek, etc., discovering your brand and featuring it as the best solution for your customers.